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This website states the following, "Take advantage of a free market appraisal during which we will not only provide accurate advice on the likely value of your home, we will clearly set out details of our fee options." Our analyzers analyzed that the web page also stated " Register with us to receive regular property updates." The Website also stated " We have an active mailing list so dont miss out on new instructions, new prices and our weekly property bulletin. Making the right choice when it comes to mortgages is of paramount importance so what could be better than free whole of market advice." The website's header had estate agent as the most important search term. It was followed by agency, property for sale, and letting which isn't as highly ranked as estate agent. The next words they uses is buying. landlords was also included and will not be seen by search engines.